Market Research

MarketScan™ - Market Research as a Service

Targeting Insights, Effectively

Gain a decisive edge with a deeper understanding of your market, customers, and competitive landscape. Our Market Research as a Service offers comprehensive, flexible solutions, from initial research design to data collection, processing, and insightful reporting.

Industries Served:
Consumer GoodsHealthcareFinanceTechnologyRetail
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Join 500+ entities embracing purposeful innovation - because together we achieve more than any of us could alone.

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Designed for African realities
80/20 Revolution pricing
Accessible to all entities

What's Included in MarketScan™ - Market Research as a Service

Comprehensive capabilities designed to deliver measurable results for your organization.

Strategic research design and expert moderation

Multi-modal data collection (online surveys, CATI, fieldwork)

Audience sourcing and sample management

Specialized research solutions (IHUTs, sensory testing)

Advanced techniques (facial coding, heatmaps)

Insightful reporting and interactive dashboards